Small business open sign

Small Business Saturday is the “shopping holiday” between Black Friday and Cyber Monday when consumers are encouraged to #ShopSmall. Sponsored by American Express and backed by legislation, it’s a chance for small businesses across the country to get increased exposure at the start of the holiday shopping season.

This year, Small Business Saturday will be observed on Nov. 27. To build on existing community support and continue to grow, a small business can boost consumer awareness and reach more holiday shoppers by participating in Small Business Saturday at no cost to the business.

At, you can learn how to sign up for the Shop Small map from the U.S. Chamber.

Send us your news — We want your business news. Send news items and photographs via email to Please include a contact telephone number. When sending photos, please send high-resolution, uncropped files, and identify the individuals pictured.

— Compiled by Business Editor Joe Crews


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