Consumer behaviors have changed in many ways since the COVID-19 pandemic hit. More people began working from home and avoiding indoor venues, including shopping malls and restaurants.
Because of these consumer behavior changes, e-commerce has continued to grow and many brands have been pivoting their business strategies to remain competitive.
According to the U.S. Census Bureau’s most recent release of its Annual Retail Trade Survey (ARTS), e-commerce sales increased by 43 percent in 2020, rising from $571.2 billion in 2019 to $815.4 billion in 2020.
The article notes that sales at gasoline stations, bookstores and clothing stores all fell; retailers worked to enhance shopping experiences, holding in-store parties and accepting in-store returns of online purchases to try to increase visits.
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— Compiled by Business Editor Joe Crews