Just weeks after announcing a store on DeLand’s south side will be among 94 stores in four brands closing as part of a corporate financial restructuring, Winn-Dixie officially reopened a recently remodeled store on the west side of the city.
The company renovated the store at 1050 W. New York Ave. in response to customers who asked for an improved shopping experience, company officials said.
A ribbon-cutting took place April 12 as part of a ceremony to officially reintroduce the community to the new and improved store.
Anthony Hucker, president and chief executive of Southeastern Grocers, Winn-Dixie’s parent company, said Winn-Dixie’s roots and established “history of commitment and service” in DeLand go back more than 32 years.
“The newly remodeled store is designed with the needs of this unique community in mind,” Hucker said in a news release. “We’re excited to give our loyal customers a store they can count on while continuing to offer a convenient shopping experience, exceptional service and the freshest products at the right price.”
With a new concept and features, company officials said customers will immediately notice the enhancements throughout the new store, including:
• New facade signage and a fresh, contemporary color palette and modern store signage inside.
• A newly updated farm-fresh produce department, including an expanded selection of fruits and vegetables.
• An improved deli with expanded grab-and-go meal options for added convenience, including fresh sub sandwich assortments.
• WD Brand Beef prepared and hand-cut in-store by a trained butcher, 100 percent of it raised in the USA, with no preservatives, additives, or artificial flavors.
• An expanded meat department with new “Pick 5 for $19.95” offering more than 100 items to choose from, including fresh and frozen meats.
• An improved bakery department with new selections and displays.
• An updated floral department to help customers find the perfect bouquet for any occasion.
At the grand reopening, customers were invited to sample delicious food from local vendors as they checked out Winn-Dixie’s new look, expanded offerings and savings.
In addition to celebrating the newly remodeled store, Winn-Dixie donated $2,000 to a local Boy Scout troop. The store is open 7 a.m.-11 p.m., seven days a week, and managed by Thomas Seay.
Founded in 1925, Winn-Dixie grocery stores, liquor stores and in-store pharmacies serve communities throughout five Southeastern states — Alabama, Florida, Georgia, Louisiana and Mississippi. Winn-Dixie Stores Inc. is a subsidiary of Southeastern Grocers, one of the largest supermarket chains based in the Southeast.